Blog

  1. What was the outcome?

    Isn’t that the question that’s always asked at the end of a competition? With thirty years of experience in working with older adults, we not only know that members love our program and the physical activity and social connections it provides, but also that program participation generates meaningful outcomes.

  2. Taking Partnership to the Next Level to Deliver SilverSneakers

    Our comprehensive partnership team includes operations and implementation; marketing; consumer insights; business analytics; and more. In addition, our experienced account managers and field-based teams work together to drive engagement and support retention.

  3. We’re Moving MILLIONS!

    That’s right! MILLIONS. At SilverSneakers, we have 18 million eligible members nationwide, and millions of those seniors are working to get healthier and stronger by participating in SilverSneakers.

  4. How An Always Accessible Member Experience Drives Results for All

    At SilverSneakers, we continuously evaluate members’ needs to ensure that we deliver an accessible, inclusive, and inspiring member experience. We focus on whole person wellness, and we know that the “how,” “where,” and “when” members choose to engage is going to be different for every member.

  5. What’s In a Brand

    For more than 30 years, SilverSneakers has supported seniors on their health and fitness journeys, building community, connection, and lasting friendships along the way. In doing so, the SilverSneakers brand has become synonymous with healthy aging, and today is the gold standard in senior fitness programming.